Better Nutrition

ABOUT

Better Nutrition is a leading nutrition brand that focuses on empowering Indians with better health and nutrition via their innovative, clinically-tested products that are clean, vegetarian, and made with clinically-proven ingredients. We worked with Better Nutrition to launch their flagship product – Flawless Skin Gummies.

SCOPE

INDUSTRY

Nutrition - D2C

CHALLENGES

Capturing
The Essence

01

To position Better Nutrition as a credible and reliable nutrition product.

02

Launching the product in a sensitive and highly competitive market.

03

Highlighting the product USPs through photos and videos and creating a key differentiator.

04

Creating a flawless website experience for the users.

SOLUTION

Effectively
Communicating The USP

With hundreds of brands launching in the health and nutrition space, it was imperative for us to effectively communicate the key differentiator and USPs of the product, with clear sectioning, we highlighted the most important aspects of the product: the problem it solves, how it is different, it’s ingredients, certifications, and social proof.

Clean
& Effective

WEBSITE UI/UX

The website design was carefully crafted, with clean and minimal design focusing on the most important aspects of the brand and the product.

Flawless
Shopping Experience

To top off the clean and easy-to-navigate design, we integrated several features in the website that allowed customers to complete their purchases quicker, we also incorporated features that allowed for effective customer interaction and engagement.

Aesthetic Visuals
& Powerful Communication

PHOTOGRAPHY & VIDEOGRAPHY

The lifestyle shots were designed to create a relatable and aspirational image of the products, while the product shots were aimed at showcasing the key aspects of the product itself. We also created several engaging videos that highlight the product, its features, and its unique selling points (USPs).

Play Video
Play Video
Play Video

IMPACT

Buzz Buzz Buzz…

Better Nutrition’s product launch exceeded all expectations, thanks to an easily navigable website, captivating visuals, and outstanding videos. The flawless skin trend took the internet by storm, generating an incredible amount of traction that surpassed our expectations. Surprisingly, the interest wasn’t limited to women but also attracted a significant number of men.

Make The Move

REACH OUT

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