Hocus Pocus!

A good magician never reveals their secrets, but for you, we’ll make an exception. Stop in to read our latest spells, stories, and industry insights.

Why Legacy Brands Adopting Changes Must Rebrand Now

30 mins read

How Consistent Packaging Builds Brand Memory in a Fragmented Market

30 mins read

How to Make Creative Packaging Designs Go Viral

30 mins read

Why Packaging Needs Zoom-In for Digital Shelf Branding

30 mins read

Chin Lung Rebrand: Legacy Meets Bold Design

30 mins read

Rebranding Without Brand Fatigue: A Founder’s Guide

30 mins read

What Every New Business Should Include in Their Brand Guidelines

30 mins read

How Branding Solves Your Business Identity Crisis

30 mins read

Master the Art of Brand Storytelling for Business Success

How to Collaborate with Brands & Grow Your Business

PayPal Logo Redesign: Modern Refresh or Identity Loss?

Decathlon Rebrand: Bold Refresh or Unnecessary Change?

Bumble’s Logo Redesign: A Refresh or a Brand Evolution?

Lamborghini Logo Redesign: A Bold Evolution or a Branding Misstep

Walmart Logo Redesign: A Minimalist Shift and Public Reaction

What Is Brand Personality and Why It Matters

Understanding Brand Identity: Definition, Importance, and Key Elements

Top 10 Branding Agencies in Bangalore, India (Award Winning Agencies)

11 mins read

Audi EVs in China: Rebranding Beyond the Four Rings

Jaguar’s Rebranding: A Bold, Controversial New Era

Zomato Branding Decoded: Insights into Its Iconic Logo & Strategy

Top Logo Design Companies in Bangalore

12 mins read

What is Brand Messaging?

10 Proven Strategies to Boost Brand Advocacy in 2025

The Ultimate Guide To Building Brand Awareness

What Is Brand Recall? Meaning, Importance & Proven Strategies to Increase It

Why Your Business Needs a Rebrand in 2025

Create a Brand Experience That Builds Loyalty & Engagement

Guide To Creating The Right Brand Name

The Power of Brand Association: How Brands Use Psychology to Win Over Customers