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7 Hacks To Make Your Website Load At Lighting Speed

Do you think speeding up your website isn’t important? Think again. 

Having a one-second delay in your loading time yields: 

  • 11% fewer page views
  • 7% loss in conversions
  • 16% decrease in customer satisfaction

Your site taking a few extra seconds to load will not only have an adverse effect on your ability to rank well on Google but also on your conversion rate. 

There’s no getting around to it.

Hacks-To-Make Your-Website-Load-Faster

Here’s How Website Speed Affects Conversions

It’s one thing to have users abandon a page because they can’t find what you are selling or want. But if your site takes more than three seconds to load, then half of them will have left before even seeing anything on the screen. 

47% of consumers expect websites to load in two seconds or less. And 40% will abandon a page that takes three or more seconds.

In one recent survey, 79% of customers said they would not return to any business with slow performance – this is something that will make or break your revenue stream. 

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In the same survey, 52% of shoppers said that quick page loading is important to their site loyalty and 44% said they tell friends about poor experiences if the website takes too long to load. This revealed one second or more delays can decrease customer satisfaction by 16%.

Why Is Your Website Slow?

You’ve conducted a site speed test and found your load time is pretty slow. There could be many reasons why it’s taking so long for the data to transfer from your server, such as image size or the number of redirects in place.

This means there are a whole bunch of steps you can take to improve your loading speed. Through this blog post, you’ll learn 7 hacks to instantly improve your site speed. 

Hack #1: Use Third-Party Hosting Services

Having videos on your web page is great, but it can take up a lot of space and slow down how fast your website loads. Having too many people try to access them at once will result in pauses and lags during playback for everyone involved. One easy hack to work your way around this is by sharing videos through external hosting platforms, such as Vimeo and YouTube. You can then easily embed the video on your site and drastically improve your website loading time.

Hack #2: Re-evaluate Your Plugins

Plugins are a great way to add functionality and features, but too many plugins on your website can slow down its loading speed. Old or outdated ones will also do this so it’s best if you remove any that duplicate the same thing already present in WordPress core along with unused ones which may be slowing things down for everyone else who visits as well. 

Hack #3: Enable Browser Caching

If you want your site to load faster, it is important that the browser stores cache versions of static resources. This can be done through a process called browser caching. Browser caching increases page speed tremendously and reduces server lag. 

When a user visits a page on your website, the cached version usually displays unless it has changed since it was last cached. This means the browser saves a lot of requests to your server and improves load speed for your site.

Hack #4: Strengthen Your CSS

The Cascading Style Sheets (CSS) is the first thing that loads for people to see your website, so keep it short and sweet! Any amount of unnecessary data can slow down the downloading speed.

Hack #5: Reduce The Sizes Of Your Images

Having a lot of images on your web page can really slow down the loading time, but it’s important to have many for interest and conversion rates. Scaling images is the best way to reduce their number on your website without sacrificing quality.

This doesn’t mean just cropping them — since that would still involve your website loading the entire image and then displaying it in a small size.

Instead, resize and compress the pictures to reduce the size and make your website load faster.

Hack #6: Compress Your Content

 You can compress your content significantly in order to improve your website performance. Popular web servers such as Apache and IIS use the GZIP compression algorithm to do this automatically on HTML, CSS, and JavaScript. 

There are even compressor services online that remove unnecessary spaces and characters across your HTML and CSS code.

Hack #7: Use a CDN

 You can compress your content significantly in order to improve your website performance. Popular web servers such as Apache and IIS use the GZIP compression algorithm to do this automatically on HTML, CSS, and JavaScript. 

There are even compressor services online that remove unnecessary spaces and characters across your HTML and CSS code.

Conclusion

Your site’s performance is determined by a number of factors, but applying these 7 hacks will definitely make a significant impact on your loading speed. 

Spend some time looking through your speed test results for the biggest contributors – those with high impact will need special attention in order to get them fixed. 

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